Meticulous Research® has released a new report titled, “Vitamin D Market: Global Forecast to 2030.” The report indicates that the vitamin D market is projected to reach $2.43 billion by 2030, growing at a CAGR of 7.1% from 2024 to 2030. This growth is driven by the increasing demand for vitamins in food and beverage enrichment, pharmaceuticals, and personal care products, along with the rising prevalence of vitamin D deficiency and the health and wellness trend.
However, stringent regulations regarding the fortification of food and feed products may hinder market expansion.
The vitamin D market is segmented by analog (vitamin D2 and vitamin D3), source (plant-sourced and animal-sourced), form (liquid and dry), and application (pharmaceuticals, food & beverages, feed & pet food, and personal care). The vitamin D3 segment is expected to dominate the market in 2024 due to its wide-ranging applications and the growing prevalence of rheumatoid arthritis and other bone-related disorders.
The plant-sourced segment is anticipated to grow more rapidly during the forecast period, driven by rising consumer preference for plant-based products and a growing vegan population.
In terms of form, the dry segment is expected to lead the market share in 2024 due to its stability, high shelf life, and ease of storage. The food and beverages application segment is projected to register the highest CAGR, fueled by increasing consumer awareness of vitamin D’s health benefits.
Geographically, Asia-Pacific is forecasted to hold the largest share of the vitamin D market in 2024, attributed to key manufacturers, raw material availability, and high rates of vitamin D deficiency, particularly in countries like Malaysia, where chronic disease prevalence is rising.
