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Testing Methods to Evaluate Different Segments of E-commerce Apps

Even before the COVID-19 pandemic hit the global economy, a large number of people were involved in online shopping through their smartphones. In 2022, retail e-commerce sales amounted to approximately USD 5.7 trillion worldwide. This figure is expected to increase by 56% over the next few years, reaching about USD 8.1 trillion by 2026. Moreover, e-commerce traffic and sales are growing rapidly through both retailers’ apps and mobile websites. With the rise in sales through e-commerce apps and websites, it has become imperative for enterprises to perfect digital experiences and increase user engagement through effective e-commerce software testing processes. The testing of e-commerce apps and websites is a complex process, as many functions are involved in these apps or websites. With the rise in the number of online shoppers, the stakes are high for enterprises to offer better online shopping experiences for their customers.

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