The global smart toilet market size is expected to reach USD 21.55 billion by 2030, expanding at a CAGR of 12.6% from 2024 to 2030, according to a new report by Grand View Research, Inc. Rising consumer awareness regarding cleanliness and maintaining proper hygiene at the global level is expected to promote the utility of smart toilet. Additionally, shifting preference towards smart homes in the urban cities due to increasing importance of proper sanitation and offering convenience to the buyers is expected to increase spending on the installation of new smart toilets in the residential and commercial sectors.
The governments of different countries including U.S., Germany, France, China, and India have been implementing numerous initiatives to increase awareness regarding the importance of saving water at the global level. As a result, smart toilets are expected to optimize the water flow and thus, likely to gain importance over the next few years.
Smart Toilet Market Report Highlights
- In 2023, the residential segment emerged as the market leader, capturing the largest revenue share of 78.0%, driven by rapid urbanization, technological advancements, and evolving consumer preferences.
- The offline segment dominated the market and accounted for a share of 83.0% in 2023. Many consumers favor purchasing such smart products from these channels as they offer the option for physical inspection before making a purchase decision.
- Wall hung toilet accounted for the largest market revenue share in 2023. With their sleek and space-saving design, wall-hung toilets align perfectly with contemporary aesthetics, emphasizing clean lines and open spaces.
- Integrated smart toilets accounted for the largest market revenue share in 2023. Innovations such as touchless controls, automatic lid openings, and self-cleaning mechanisms have made smart toilets more appealing to consumers.
- Wi-Fi accounted for the largest market revenue share in 2023. Consumers increasingly seek products that can be easily incorporated into their smart home ecosystems.
- The Europe smart toilet market dominated the global smart toilet market with a revenue share of 35.1% in 2023, owing to the consumer spending on maintaining bathroom hygiene, coupled with growing adoption of innovative home technologies.
- The Asia Pacific smart toilet market is projected to witness the fastest CAGR of 14.8% during the forecast period, owing to the increasing disposable income and geriatric & rising population in the region.
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The commercial segment generated a revenue of USD 4.6 billion in 2018. These types of smart products are majorly installed in hotels, restaurants, shopping malls, and bars as consumers perceive them as the luxury products. Furthermore, increasing spending on real estate investment in the commercial sector of countries including China, India, Brazil, and Mexico is a key factor driving the segment. Supportive government policies aimed at infrastructure development are expected to expand the scope for smart toilet vanities as luxury products over the next few years.
The offline channels generated a revenue of USD 5.3 billion in 2018. Consumers prefer these channels as they provide a choice of physical verification, prior to any purchasing decision. Additionally, these brick and mortar stores offer installation as well as aftersales services, which encourage the buyers to use these channels.
Asia Pacific is expected to be the fastest growing region with a CAGR of 12.8% from 2019 to 2025. Key countries contributing to the growth of the smart toilet market are China, Japan, India, Australia, and Singapore. It has been observed that sale of the smart toilet is increasing due to factors including rise in disposable income of the middle class population and increasing number of smart houses in the urban cities of the aforementioned countries. Furthermore, growing consumer spending on bathroom hygiene and sanitation is expected to expand the market scope in the upcoming years. List of List of major companies in the Smart Toilet Market
- Kohler Co.
- Toto Ltd.
- Xiaomi Corporation
- Roca Sanitario SA
- LIXIL Group Corporation
- Duravit AG
- Wellis
- Masco Corporation
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We have segmented the global smart toilet market on the basis of application, distribution channel, and region.
Research Methodology
We employ a comprehensive and iterative research methodology focused on minimizing deviance in order to provide the most accurate estimates and forecasts possible. We utilize a combination of bottom-up and top-down approaches for segmenting and estimating quantitative aspects of the market. Data is continuously filtered to ensure that only validated and authenticated sources are considered. In addition, data is also mined from a host of reports in our repository, as well as a number of reputed paid databases. Our market estimates and forecasts are derived through simulation models. A unique model is created and customized for each study. Gathered information for market dynamics, technology landscape, application development, and pricing trends are fed into the model and analyzed simultaneously.
About Grand View Research
Grand View Research provides syndicated as well as customized research reports and consulting services on 46 industries across 25 major countries worldwide. This U.S. based market research and consulting company is registered in California and headquartered in San Francisco. Comprising over 425 analysts and consultants, the company adds 1200+ market research reports to its extensive database each year. Supported by an interactive market intelligence platform, the team at Grand View Research guides Fortune 500 companies and prominent academic institutes in comprehending the global and regional business environment and carefully identifying future opportunities.
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