Kimchi Market Insights: Detailed Overview of Market Size, Share, and Projected Growth

The global kimchi market size is anticipated to reach USD 6,888 million by 2030 and is projected to grow at a CAGR of 4.9% from 2024 to 2030, according to a new report by Grand View Research, Inc. Kimchi, a traditional Korean fermented dish, has seen a remarkable surge in global demand, particularly in markets like the U.S. and Japan. This increase is fueled by the rising popularity of Korean cuisine, driven in part by the global influence of K-culture, including K-pop, K-dramas, and Korean films. Consumers are increasingly drawn to kimchi not only for its unique and vibrant flavors but also for its health benefits, such as its probiotic properties that support digestive health and boost immunity. This growing interest has resulted in significant export growth, with South Korea’s kimchi exports reaching record highs in recent years.

Key players in the global market, including Daesang, CJ CheilJedang, and Pulmuone, are actively expanding their production capabilities and innovating their product lines to meet this growing demand. For instance, Daesang has recently (as of 2024) expanded its manufacturing plants in Vietnam to boost local production and introduce new kimchi products tailored to regional tastes. Companies are also diversifying their offerings by creating convenient, ready-to-eat kimchi and experimenting with new flavors and ingredients, such as turmeric and beetroot, to appeal to a broader range of consumers. These innovations are helping to make kimchi more accessible and appealing to international markets.

Despite the robust growth, the market faces challenges such as fluctuating raw material costs and competition from locally produced alternatives in various international markets. However, the future prospects remain strong as the global appetite for Korean cuisine continues to grow. The increasing awareness of the health benefits associated with fermented foods, coupled with the ongoing trend of exploring diverse culinary experiences, is expected to sustain the demand for kimchi.

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Kimchi Market Report Highlights

  • The baechu kimchi led the market with the largest revenue share of 55.80% in 2023. Its widespread appeal as a Korean staple, combined with its nutritional benefits and the growing trend towards fermented foods, has driven its popularity. The influence of K-culture has also played a significant role in boosting its global consumption
  • Based on end use, the food service segment is projected to grow at the fastest CAGR of 5.5% from 2024 to 2030, fueled by its integration into global cuisines and dining trends. Restaurants are increasingly adding kimchi to their menus to cater to the demand for exotic and healthy options. The international rise of Korean cuisine and fusion dishes also drives its popularity in the food service industry
  • Based on distribution channel, the B2C segment led the market with the largest revenue share of 54.10% in 2023, driven by brands like CJ Bibigo, Daesang Jongga, and Pulmuone available in major retail chains. This accessibility reflects kimchi’s growing popularity as a healthy, probiotic-rich food choice. In Southern California, Korean kimchi sales now dominate the market, constituting over 50% of the kimchi section’s total sales as of 2024, highlighting substantial growth and competition among imported brands in the state
  • The U.S. market is anticipated to grow at the fastest CAGR of 6.3% from 2024 to 2030. In 2023, South Korean kimchi exports to the U.S. surged to USD 40 million, up 37.4% from the previous year, driven by its reputation as a healthy, probiotic-rich food and its integration into mainstream American cuisine. The influence of Korean entertainment, particularly K-dramas, has further propelled kimchi’s popularity, expanding its presence in major U.S. retail chains like Costco and Walmart

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We have segmented the global kimchi market report based on product, end use, distribution channel, and region.

Research Methodology

We employ a comprehensive and iterative research methodology focused on minimizing deviance in order to provide the most accurate estimates and forecasts possible. We utilize a combination of bottom-up and top-down approaches for segmenting and estimating quantitative aspects of the market. Data is continuously filtered to ensure that only validated and authenticated sources are considered. In addition, data is also mined from a host of reports in our repository, as well as a number of reputed paid databases. Our market estimates and forecasts are derived through simulation models. A unique model is created and customized for each study. Gathered information for market dynamics, technology landscape, application development, and pricing trends are fed into the model and analyzed simultaneously.

About Grand View Research

Grand View Research provides syndicated as well as customized research reports and consulting services on 46 industries across 25 major countries worldwide. This U.S. based market research and consulting company is registered in California and headquartered in San Francisco. Comprising over 425 analysts and consultants, the company adds 1200+ market research reports to its extensive database each year. Supported by an interactive market intelligence platform, the team at Grand View Research guides Fortune 500 companies and prominent academic institutes in comprehending the global and regional business environment and carefully identifying future opportunities.

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