https://www.folkd.com/blog/7747-boost-your-local-business-with-innovative-e-commerce-marketing-strategies/

Ecommerce marketing for local businesses should include local SEO to boost online visibility. Content marketing enhances SEO and builds brand authority, while social media marketing fosters direct customer connections. Additionally, pay-per-click advertising, though sometimes costly, can effectively place products directly in front of potential customers, complementing organic strategies.

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