The global ready-to-drink cocktails market size reached US$ 977.2 Million in 2023. Looking forward, IMARC Group expects the market to reach US$ 2,415.8 Million by 2032, exhibiting a growth rate (CAGR) of 10.58% during 2024-2032. The market is driven by convenience, variety, rising demand for low-alcohol options, popularity among millennials, and expansion in retail distribution channels, alongside innovative packaging and increasing consumer preference for premium, artisanal, and craft beverages.
