One effective way to go about growing your TikTok follower count is to maintain a consistent posting schedule. Ensure the quality of your videos is high with good production; usually, content clutter doesn’t do too well.
Use trending sounds and hashtags to maximize eyeballs on your content. Be active with more comments, both on creation and in general. Possibly cross-collaborate through duets with others to increase your viewership. Do use your statistics and post when your audience is most active for the best chances of interaction. Make your participation in prevalent challenges visible and your creation of those visible.
Use subtitles—captions make those who view without sound interested. Use bright thumbnails and great captions to get those viewers in, and then cross-promote on other platforms. Finally, use TikTok advertising to reach potential followers and keep optimizing your advertising.